Measurement period Response rate
February 2011
  Mail 17.1% (60,320)
  Web 3.6% (13,002)
  Phone 0.47% (1,673)
May 2011
  Mail 19.1% (71,879)
  Web 3.9% (14,623)
  Phone 0.52% (1,959)
July 2011
  Mail 17.9% (67,478)
  Web 3.6% (13,707)
  Phone 0.53% (1,989)
November 2011
  Mail 20.3% (98,717)
  Web 4.2% (20,392)
  Phone 0.58% (2,831)